Kevin has over 30 years of business and teaching experience, including serving as Executive Vice President, Strategy and Development, for Dublin, Ireland-based CRH plc (NYSE:CRH), a $35B multinational now operating in 28 countries, leading the teams responsible for all new market entry, venture creation, and competitive strategy work throughout the Americas and the Pacific Rim. Former course developer and instructor at the Wharton Small Business Development Center, guest lecturer at the Rutgers Graduate School of Business on new venture creation and competitive strategy, and former faculty member at Stockton University teaching undergraduate and MBA courses in management, marketing, and strategy. Kevin holds a B.A in Psychology (Consumer Behavior) from Rider University in Lawrenceville, NJ and an MBA in Finance and Entrepreneurship from The Wharton School of Business at the University of Pennsylvania in Philadelphia, PA.
One thing is absolutely, inarguably true – there really is only one right way to start a business, and here it is: You have to learn absolutely everything you can about your prospective customers, and you have to make every decision about your business based on what t…
We show how to plan and execute the development of your business model, your competitive strategy, your operating model, your marketing and selling strategies, and your performance management systems all based on what’s most important to the market you want to serve.
The Startup Business Workshop is built around a simple plan: five courses that give prospective entrepreneurs everything they need when starting their first business, along with a supportive and engaged community to provide encouragement, guidance, and comaraderie along…